Be the bold type. Our iconic Bold Color Statement Matte Lipstick is lip color that's extra in the best way. Featuring a no smudge, won't budge formula, these hyper pigmented lipsticks will give you full-day fearlessness. Our pigment-rich, easy glide formula provides smooth application, and it dries comfortably -- offering up to 8 hours of strikingly bold color. And since they're infused with Monoi oil to keep lips hydrated, you never have to worry about your lips losing their natural luster. Available in 17 shades, these bold lipsticks are a powerful pair-up of pillowy softness and perfect pigments. Bold color -- this is not a drill! , , How To Use: Start by exfoliating lips with the Milani Sugar Smooth Lip Scrub -- lip looks stay locked on clean and exfoliated lips. Apply Bold Color Statement Matte Lipstick beginning at your Cupid's bow and extending out to the edge of your lips. Gently rub lips together for smooth, even application. Running late and need a quick way to make your look pop? Bold lip color looks striking on a face with minimal makeup.